Training

Training outline

  • Introduction and Overview

    •  
  • Policies and IU resources
      • Data policy and approvals
      • IU branding and assets
      • Email policies IU and legal (CAN-SPAM, CASL)

Marketing Cloud

  • Creating content
      • Templates: Using/Accessing IU-provided templates and content
  • Creating a subscriber list
    • Subscriber Management
  •  
  • Send classifications
      • Digital certificates
  • Email analytics
  • Send an email

Break and Q & A

Service Cloud

  • Application overview
      • Creating/Importing Contacts
      • Campaigns
      • Reports (data filters)
      • Sending an email

Q & A